US Army Goes Old School With New Uniforms
This is an interesting strategy. The United States Army wanted a new service uniform, one that would stand out in a tough recruiting environment and polish the Army’s image after…
402656 02: U.S Army personnel from the 508th Infantry in Vinceza, Italy, carrying more than 100 pounds of equipment, prepare to load onto C-130 Hercules planes during a mass tactical exercise March 14, 2002 at Ramstein Air Base, Germany. (Photo by Justin D. Pyle/USAF/Getty Images)
Getty Images / Staff
This is an interesting strategy. The United States Army wanted a new service uniform, one that would stand out in a tough recruiting environment and polish the Army’s image after a generation of divisive warfare.
So, why not make like Captain America and head into the wayback machine.
I mean WAYYYY back. Like to WWII!
“We went back and asked, when is the most prominent time when the Army’s service to our nation was universally recognized, and the answer came very quickly,” said Daniel A. Dailey, the sergeant major of the Army, the highest-ranking enlisted soldier in the service. “That victory, that impact on the nation, is still felt today by the sons and daughters and grandsons and granddaughters of the ‘Greatest Generation.’”
So what do you think of the new unis?
