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Tanner In The Morning

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Thought something didn’t smell right about this deal.

A new report from the F.T.C. shows that MoviePass was an even bigger debacle than we thought. According to a new report, after launching its unlimited movies for $9.95 service in 2017, the company set up “elaborate obstacles” to keep customers from using it so much.   One of the tricks included forcing customers to reset their passwords – a process that could take weeks due to slow customer service.

Another tactic involved putting limits on how often a user could use the pass – without informing customers ahead of time that any limit existed. The $9.95 subscription service was a financial disaster for MoviePass, which lost millions before shutting down in the fall of 2019. Were you a MoviePass subscriber?  Did you run into any of these tricks?