Popular Coffee Brand To Open First South Carolina Location And Here’s Where It Is
We couldn’t start our daily ritual without a hot cup of coffee. And, there’s a popular coffee house opening its first South Carolina location soon. Black Rifle Coffee Company made the announcement that they hope to open on Loyola Drive off the Highway 17 bypass in Myrtle Beach by November.
According to WMBF, the company’s mission is to support Veterans along with active duty military and first responders. And, the company founder and CEO Evan Hafer said, “We will be serving premium coffee to people who love America at our Myrtle Beach location, with a passion and unwavering commitment to our service men and women. Hafer is also a former Green Beret.
In browsing Black Rifle Coffee’s website, it looks like they offer coffee club subscriptions, merchandise and of course, coffee. The names, designs and packaging at all fit around their military support mission. The company started in 2014 and indicates that they “stand for more than high-quality coffee. We are a Veteran-founded business operated by principled men and women who honor those who protect, defend and support our country.”
Furthermore, the Black Rifle Coffee website points out they have committed to hiring 10,000 Veterans to give opportunities to the military community. And, they offer plenty of digital content for folks as well. Black Rifle Coffee has a podcast, a YouTube channel and a “vlog” and blogs. Plus, they launched a lifestyle magazine in 2018. A search on their website shows plenty of spots to find their products in Charlotte and surrounding areas in North Carolina already.
So, get ready Myrtle Beach for Black Rifle Coffee’s first South Carolina location to open soon.