“Booze It And Lose It” Returns To North Carolina
North Carolina authorities are drawing attention to the statewide “Booze It And Lose It” campaign ahead of St. Patrick’s Day.
The initiative, aimed at reducing impaired driving in North Carolina, runs through March 19. Drivers can expect to see increased patrols, sobriety checkpoints, and media stories just like this one.
Mark Ezzell, director of the N.C. Governor’s Highway Safety Program, told Spectrum News holiday revelers should have a plan to get home safely. “St. Patrick’s Day is well established as a time for celebration, but people should do so responsibly,” he said.
According to the North Carolina Department of Transportation, “Booze It And Lose It” has been recognized as one of the nation’s most effective anti-drunk-driving campaigns.